Media Exposure Blooms for Colorado Retailer

Lafayette, Colorado (January 27, 2005) "Organizational skills are the key to getting lots of free publicity," says Lori Wheat, merchandising and marketing director for a full-line garden center and floral shop in Lafayette, Colo.

But she isn't referring to staying organized and orderly. Rather, she means keeping active in as many civic and business organizations as possible.

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